Harmonious 

Relevant and fit to context,

CTI-certified products respect user attention, reduce frustration, and seamlessly integrate into daily life.

Reliable 

Made from quality materials, and designed for longevity, CTI-certified products become a trusted part of a user’s day, ensure consistent performance over time, and provide support during failure.

Empowering 

Intuitive and easy to use,

CTI-certified products are designed for a plurality interactions, accommodate people’s preferences and choice, and work alongside user goals.

Satisfying 

CTI-certified products deliver enjoyment and delight by consistently meeting people’s expectations for a smooth experience, and improving improving the experience of the task.