Graceful failure is overlooked in our many app-based products and services but is now an important differentiator.

Kyoto Yaoichi Honkan installed this wall to ensure water for domestic use during emergencies.

Automated pet feeders should be able to work even when the power is out with back-up battery and offline feeding instructions.

Zappos wins on ease, 100%. The company made it so easy to return shoes that don’t fit that people felt safe to order multiple options.

When an escalator breaks, it turns into stairs. Technology shouldn't completely break when it fails. It can gracefully degrade.