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Program Overview
Show your customers you're building products that work with their attention, not against it.
What we look for:
CT1. Attention
Products that respect focus increase satisfaction and reduce abandonment.
CT2. Periphery
Ambient awareness features reduce cognitive load and improve daily usability.
CT3. Durability
Products designed to endure become trusted parts of daily life.
CT4. Light
Thoughtful lighting reduces eye strain and supports healthier usage patterns.
CT5. Sound
Intentional sound design creates positive brand associations.
CT6. Materials
Quality construction signals premium positioning and reduces returns.
Timeline / Process
Product Review
We assess your product against
an 81-point framework.
Results & Feedback
Recieve a report highlighting strengths and opportunities for refinement.
Certification Decision
Products meeting our standards earn Calm Tech Certified™.
Others get a roadmap to certification.
Benefits
Industry Recognition
Showcase Calm Tech Certified™ on products, packaging, and advertising materials.
​Competitive Advantage
Third-party validation that builds trust with retailers, buyers, and consumers.
Marketing Support
Co-marketing opportunities including press releases, case studies, and social amplification.
Expert Guidance
Clear feedback to strengthen your product's design.
Verticals
Calm Tech Certified™ can be applied to a broad range of categories:
Smart Appliances
Transportation
Electronics
Artificial Intelligence
Automotive
​
Hospitality
Museums
Education
Healthcare
Designing our future through the past
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